We knew it. There are lots of reasons Why Marketing Is So Hard, says Drew Williams of the Hubspot blog. Why? Well, it starts with the simple state of humanity. We are all very different people, and we all have different opinions. AND, we all have triggers that cause us to react strongly in one…
In the competitive Calgary market nobody comes with a single skill anymore. Workers have to be multi-talented, accommodating and flexible enough to be able to keep up with ever-changing trends and developments. The world of web design is no different…in fact it may require the most adaptable individuals available! Web designers are a lot of…
Websites do actually live somewhere…and no, it’s not the Internet. For the most part, websites are watchfully permanently housed on the hard drives of their designers (or team of designers), and they’re a finicky, complicated network of intertwined documents, images and links that have a habit of acting up every once in awhile. Due to…
You have a fast and attractive website that is optimized for online marketing, is SEO savvy and is loaded with tons of good content for your clients. Your social media profiles are integrated with your site, and you have analytics set up to check up on your performance. Are you ready to go start building…
Previously in Part 1 of our series of need-to-know lingo for website design, we went through terminology starting with letters from the first half of the alphabet. Among some of the essential language we covered were such words and phrases as back end, bandwidth, cache, CMS, CSS, front end, HTML, HTTP, landing page and more.…
There’s a lot of terminology and lingo when it comes to website design and online marketing. Software designers and engineers are geniuses at building accessible programs that allow for the ultimate optimization of your sales website, but because they are often essentially inventing something brand-new each time they put out a new product, they also…
Content reigns over websites, and is now just as valuable as website design and functionality. Calgary businesses now make their presence known on social media several times a week, update their page content often and blog regularly. And as each new page is created, so must its title, meta data and keywords. And those are just…