Usability is one of the key elements required for successful website design. You’re likely familiar with the concept, even if the term itself is new to you. The basic idea of usability is that products or services need to be easy to learn about and operate if you expect people to adopt them into their…
Online trends are in a constant state of flux, and web design is no exception. Dig up a website that hasn’t been changed since the early 2000s, and you might as well be visiting a page from another planet. Constant advances in technology mean that websites need to stay current, in order to maintain their value.…
This is the scenario: your investment in creative online marketing and commitment to quality customer service have paid off. A prospective customer, who knew little about your company just a few short weeks ago, has encountered your online marketing, visited your eCommerce pages, spent some time browsing, and loaded up their shopping cart with your excellent…
Clean, clear navigation is vital to successful website design. You can have the best content, advertising, and page design in your industry, but it’s of little use if your site visitors don’t know how to find it. With well-planned navigation, your customers will be able to move through your site seamlessly, without stumbling over discouraging…