Sending and receiving email messages is a routine part of the workday for Calgary residents. It’s such a routine part of networking and online marketing, in fact, that you can almost do it without thinking. When you send a receive many emails each day, it becomes easy to overlook some of the finer points of…
Trends change quickly online, and crafting effective digital marketing means staying on the cutting edge. It’s equally important, however, to avoid neglecting “old” tactics that still deliver excellent results. Email is an old medium, at least in Internet years. It predates social media, Google, Amazon, and most of the other giants that shape today’s digital…
With the growth of social networking, the novelty of email has worn off, and many have come to see it as an old-fashioned form of communication. The more fashionable venues like Twitter, Facebook, Pinterest and Tumblr, allow users more interaction, with the ability to share their thoughts, pictures and videos. In the current online marketplace…