Website security is critical for any business that wants to protect the personal data of its customers, and make a positive impression online. Cybercrime is a real risk for every type of business, whether you sell products/services online or your website is more focused on content, social media, and informational resources for your customers. The…
As Internet marketing professionals we have the opportunity to work with clients located virtually anywhere in the world, but at Emphasize we like to stick close to home. We all live in Calgary, Alberta, and the vast majority of our clients live here, too. We think we can supply the best services to clients we…
Last week in our weekly blog we took a look at exactly why video is becoming such an integral part of today’s websites. We covered video’s effectiveness at keeping people on your website longer, how high quality makes a big difference and how you can use sites like YouTube to drive traffic to your personal…
The Emphasize Team has recently started to adopt some of the premises outlined in the book “Start With Why: How Great Leaders Inspire Everyone to Take Action” by Simon Sinek. A chapter titled Give ‘Em a Cathedral” describes the interesting story of two different stonemasons – each doing the same job, but each for a…