Make sure your going into a redesign for the right reasons. You need to establish that website redesign is a continuous process, and just as much about functionality as it is design. The first thing you will need to do, along with your designer, is set your redesign goals. Key Concepts and Statistics Wrong reasons…
Landing Pages are the building block behind generating leads on your website. If you’re not using landing pages you’re losing business…period! Too many businesses redirect their social media, search traffic, and email generated leads to their homepage or contact page. This is the equivalent of burning money. Without even knowing it, when a visitor is…
Inbound marketing is a process and a continual learning curve. It’s not a mountain to climb that once you’ve reached the top, you’re done. It doesn’t work that way, which makes it that much more intriguing and important in the way we conduct business today. Mike and I had an excellent meeting with a prospective…
You may only set up a Facebook page, thinking that it is okay to leave your fans to their own devices. It is essential for you to distribute remarkable content for your fans so they will want to share it with their fans which attracts more visitors to your Facebook page. Key Concepts and Statistics…
Although Facebook has made it easier to make a business page, there are still some necessary steps you can overlook. It is important to clearly explain that while Facebook is a great platform for engaging with your customers and prospects, it can also be a place to generate leads. Key Concepts and Statistics People have…
Some businesses do not understand the buzz around social media. They think of Facebook and Twitter as places for social interactions and “fun”, not realizing that they can be powerful inbound marketing tools. The statistics below show the utility of social media, and the potential impact social media could have on your company’s traffic, leads,…